Zedify Announces Collaboration with Ikea
Zedify are working with the newly launched IKEA Greenwich to offer zero emission deliveries by cargo bike for shoppers arriving by public transport, bike, or on foot.
IKEA UK’s leading sustainable store benefits from excellent public transport links, ensuring that access to store by sustainable travel is easy and convenient. In addition to tube and rail links, up to 50 buses serve the store every hour. For a small fee, Zedify’s unique cargo bikes offer customers an environmentally friendly way to have their purchases delivered to their home or place of work within an approximate 2 mile radius of the store.
Rob King co-founder of Zedify states: “Zedify are delighted to be a part of making IKEA Greenwich the retailer’s leading sustainable store. IKEA are leading the way in sustainable urban retail and Zedify are demonstrating how cargo bikes can help transform urban logistics.”
Helen Ayelett Greenwich Store Manager says: “We know that choice, convenience, value and speed are key, and most people like to go shopping without the hassle of having to get everything back home. Instead of bringing their cars, we’re encouraging our customers to simply bring their keys, phone and wallet and we’ll sort out the rest.”
IKEA is committed to being a good neighbour and a true partner in the local community. A big part of being a good neighbour is doing everything possible to reduce air pollution. Zedify ensure customers can get their goods home from store without the pollution associated with diesel vans or taxis.
Like IKEA UK, Zedify are a Living Wage employer helping to make a positive contribution to the local economy. “Sustainability is at the heart of everything we do at IKEA and moving to a circular economy is essential if we are to continue to meet people’s needs and dreams while staying within the limits of the planet,” said Hege Sæbjørnsen, Country Sustainability Manager, IKEA UK & Ireland.
Zedify re-modes urban deliveries onto unique electric-assist cargo bikes, reducing noxious emissions, improving congestion and ensuring deliveries can have a positive impact on the urban environment.